Making Decisions Essay Example | Topics and Well Written Essays - 500 words

Making Decisions - Essay Example These limitations can be in the form of limited information, complexity of the issue, uncertainty, time available, information available etc. Because of these restrictions, decisions are taken based on what is immediately appropriate rather than the best possible action. Hence, all possible alternatives are not evaluated before taking any decision and managers tend to adopt a satisficing solution to the problem. In the process, managers tend to use judgmental heuristics, which means the most commonly used ways are chosen as the solution to the problem. The model of decision-making styles identifies two categories namely, value orientation and tolerance for ambiguity. From these, four decision making styles emerge: directive, analytical, conceptual and behavioral. The five stages of creative process include preparation, concentration, incubation, illumination, and verification. Explain how participative management affects performance, and also discuss knowledge management and techniqu es used by companies to increase knowledge sharing. Participative management involves employees in key decision making processes. In this management style, employees are involved in goal setting, making decisions, solving problems, and making changes in the organization.

Integrative Approaches to Psychology and Christianity Essay Example for Free

Integrative Approaches to Psychology and Christianity Essay Education and experience in the secular set-up or the what we call here as Athens wisdom believes differently from the biblical standpoint in whatever aspect of life. Psychology in general, though embraces somewhat a neutral position according to some proponents, is not able to do justice to a balanced view of human behavior and most if not all of the individual’s activities. Indeed, Author Dr. Entwistle (2004) argues about the general tendency to dichotomize or what he said as â€Å"to buy into the dichotomy between the ‘sacred’ and the ‘secular’ which is what seeing Jerusalem and Athens as â€Å"mutually exclusive categories. † From the outset I would like to say my piece regarding the point where Dr. Entwistle is coming from without sounding arrogant in the same vein. He has mentioned a lot about presupposition while at the same time sounds like he doesn’t anything about presuppositions. When he separated â€Å"Jerusalem† and the â€Å"Church† in his book, I immediately detected his lack of background in the realm of biblical theology. At the heart of Christianity or the Church that Dr. Entwistle is referring to, there is no such dichotomy. The Church in every dimension of it (or Christianity as we aptly put it) does not do any separation unless what Christ has separated. Meaning, our premise or presupposition starts with the fact that the Church and Christian spirituality or faith if one would put it simply, stands on the Judaeo-Christian context not a choice between â€Å"Jerusalem† or â€Å"Church. † The fundamental difference lies in the great divide between Christianity and Athens or secular wisdom. It is only between the secular wisdom and biblical knowledge does the Bible place a dichotomy. Let me state what led me to this view: it is because, theologically speaking, biblical authors explicitly wrote in their letters from the Old to the New Testament Scriptures that God has His own laws and statutes through which life in general must be regulated. The same knowledge explicitly and implicitly runs through the fabric of the whole Scripture (Old New), which means that the presuppositions of all of the Biblical authors, all fall into one primary presupposition: that there is one God, and that this One God has revealed Himself through His laws and statutes. Without the laws of God, man alone, with all of his learning, if they are all apart from the revelation of God, is mere natural or secular. This is the reason that every man ought to know these laws or statutes or biblical principles and only then can he apply these into all aspects of his secular life. This could have been what Dr. Entwistle intended to mean. One cannot come from the opposite side as what Dr. Entwistle had done instead as he hinged the argument from secular to the theological; though he tried to get his ideas from the likes of great men like Dr. A. W. Tozer and others. All those people’s arguments come from biblical presupposition: they have thorough knowledge of the Scriptures that they applied to various realms of life which in turn caused them to spur their readers to do the same. Trying to oppose the standpoint of apologist Tertullian, Dr. Entwistle seemingly misunderstands all of their positions, thus complicating what could have been an uncomplicated and unified stream of thought. The main contributing factors that led me to this viewpoint are my personal study of the Bible, and some works (massive) of Biblical scholars. The following discussion of renewing the mind then is a by-product of my own presupposition derived from the influence of these Biblical Scholars which include contemporary theologians like Dr. Vincent Cheung, Dr. Philip Johnson, and the father of Presuppositional apologetics Cornelius Van Til, to name a few. This thorough discussion of counsel of the wicked (representing secular or Athens wisdom) and the discriminative counsel which embraces all of Judaeo- Christian principles (as all contained in the Bible) captures best the essence of faith-spirituality molded from this basic presupposition. The dichotomy is between what the Bible says all throughout as the Wicked or ungodly counsel versus that of Godly wisdom. Dr. Entwistle unintentionally pursued a trichotomous delineation of Judeao-Christian theological thinking from secular. This is not proper. Discussion Christians know that a big portion of God’s work in their lives is concentrated on renewal of the mind. Our born again experience signaled the beginning of a new life for us rather than, as have been used by many figuratively, the end of our life’s quest for truth. It is the start of an individual’s real life in that it is the time when a person experiences the quickening work of God through His Spirit (Ephesians 2:1-7). Let’s think for a while our past life as portrayed to us in the Bible: 1. ) We were once dead spiritually – in trespasses and sins; 2. ) We once walked (lived our lives) according to the course of this world; 3. ) We once lived our lives (knowingly or unknowingly) controlled by Satan; 4. ) We once behaved in a way that in everything we do, we only fulfill our desires and what – in our minds – looked good and pleasant. Now, knowing that we are naturally (without the saving power of God) unresponsive to God and fully responsive to the things that are not of God, we recognize our great need to be renewed or our minds oriented to the things of God – things that really matter to Him and in this life (Romans 12:1-2). I. Discriminative Counsel. 1. ) Biblical/Godly Counsel – Its Necessity. There is a trend being proliferated in the area of guidance or direction in one’s life. The premise, if looked at the surface, seems to be sound and Biblical. It is somehow taken from the Bible. They are from the book of Proverbs. â€Å"Where there is no counsel, the people fall; but in the multitude of counselors there is safety. † – Proverbs 11:14. â€Å"Without counsel, plans go awry, but in the multitude of counselors they are established. †Ã¢â‚¬â€œ Proverbs 15:22. These verses, however, when balanced with other portions of the Scripture, do not say that believers should heed suggestions from others without discrimination. Let’s take for example Psalms 1:1-6. â€Å"Blessed is the man who walks not in the counsel of the ungodly, nor stands in the path of sinners, nor sits in the seat of the scornful; but his delight is in the law of the LORD, and in His law he meditates day and night. He shall be like a tree planted by the rivers of water, that brings forth its fruit in its season, whose leaf also shall not wither; and whatever he does shall prosper. The ungodly are not so, But are like the chaff which the wind drives away. Therefore the ungodly shall not stand in the judgment, or sin- ners in the congregation of the righteous. For the LORD knows the way of the righteous, but the way of the ungodly shall perish. † It says here that the â€Å"blessed man† is he whose delight is in â€Å"the law of the Lord. † He meditates on it â€Å"day and night† (v. 2). What the Bible calls as â€Å"blessed† are not those who just swallow every information or trends who happen to be around. The blessed man’s â€Å"delight† is in the law of the Lord, and his pleasure to God’s law/word is made evident in his â€Å"meditating† on it â€Å"day and night. † â€Å"Blessed is the man who walks not in the counsel of the ungodly, nor stands in the path of sinners, nor sits in the seat of the scornful; but his delight is in the law of the LORD, and in His law he meditates day and night. † – Psalms 1:1-2. On the other hand, this is also a warning. A warning to those who are not careful and would let down their guard with regards to their upholding the habit of meditating or checking everything with the teachings of the Scriptures. When someone starts to entertain the seemingly harmless conventional â€Å"advices† of the world without allowing the Bible (God’s Word) to filter those opinions/suggestions, the lurking danger sets in and the undiscerning is on his way to the wrong direction for he has already given thought to â€Å"ungodly counsel. † He entertained and has given a benefit of the doubt to counsel other than God’s counsel. This is a classic case of God’s word versus Satan’s lies. The enemy succeeded in tempting the first couple – Adam and Eve. â€Å"Then the LORD God took the man and put him in the garden of Eden to tend and keep it. And the LORD God commanded the man, saying, Of every tree of the garden you may freely eat; but of the tree of the knowledge of good and evil you shall not eat, for in the day that you eat of it you shall surely die. † – Genesis 2:15-17. Going back to our immediate text in Psalms 1:1, let’s try to divide its wordings in three divisions and see what does it say? It says: â€Å"Blessed is the man who does not (1) walk in the counsel of the wicked (2) stand in the way of sinners (3) sit in the seat of mockers. These three expressions are actually three stages of wickedness, or three steps towards spiritual deterioration. They illustrate the progressive stages of wickedness into which one who strays from God enters. According to the Word of God, this is what will happen to people who stray from the sound teachings of the Scriptures – they will go from bad to worse. And note that, with each stage, the ungodly (anybody who ventures on this path is called â€Å"ungodly†) becomes more resolute and his hostility against the counsel of the inspired scriptures and righteousness intensifies (Cheung, 2007).

Galileo Galilei Essay -- Essays Papers

Galileo Galilei Galileo was born in Pisa along the Via del Cuore in 1564 to Vincenzo Galileo, a man known for his study of music, and Giuli Ammananti. When Galileo was ten he moved to Florance.1 At eleven young Galileo was sent to Vallombrosa for school. At fifteen Galileo decided to be a monk, but because of his father gave up his ambition. In the late summer of 1581 Galileo entered the University of Pisa and embarked on a course of study in medicine. Studying the Aristotelian system, which states larger heavier objects from high places, Galileo became increasingly skeptical. Evidence of Galileo’s brilliance was assured when in 1583, he was attending service in the cathedral and he saw that the flames of the candles osculated back and fourth. It was upon this observation that the pendulum was built. Not having enough money and not having the skills required to stay at the University, they kicked him out. To get by, Galileo began tutoring students. His continuous work with mathematics led Galileo to go to Rome and visit the famous Jesuit mathematician Christopher Calvis. From there on out, Galileo was able to hob-knob with Italy’s mathematical elite. As Galileo’s acquaintances grew, so did his reputation. He went on to make lectures and speeches about his mathematical findings. Unfortunately by 1593 Galileo was in dept. To make up for his financial problems Galileo invented what we know as the thermometer. There was no money in this so Galileo worked at a university teaching ptolemy and kept his job tutoring for a fair price. Time passed and Galileo moved from Giustina to a large three-story house behind the Basilica of San Antonio. Galileo still struggled to make ends meat, which also could be blamed on his mistress Marina... ..., Galileo was dumped with Michelangelo’s, his brother’s, wife and seven kids in May of 1627. When in 1627 Ferdinand II became lord of Tuscany, Galileo was appointed o the council of 200. A year latter in 1630, Galileo finished the controversial Dialogue. Galileo’s book drew much criticism and as a result, by January Galileo went away to be tried in court for believing in the Copernican opinion. After much deliberation on the issue, Galileo was sentenced to imprisonment. Though given many luxuries for a prisoner, Galileo was not allowed to speak or even carry out many of his creative ambitions.2 By Christmas of 1637 Galileo had gone blind and with all his illnesses was struggling just to live. Then on January 8, 1642 Galileo Galilei died.3 Sources 1 Field, Galileo Gaililei, 1 2 Reston, Galileo: A Life, 7-282 3 Unknown, Biography Galileo Galilei, 1 Galileo Galilei Essay -- Essays Papers Galileo Galilei Galileo was born in Pisa along the Via del Cuore in 1564 to Vincenzo Galileo, a man known for his study of music, and Giuli Ammananti. When Galileo was ten he moved to Florance.1 At eleven young Galileo was sent to Vallombrosa for school. At fifteen Galileo decided to be a monk, but because of his father gave up his ambition. In the late summer of 1581 Galileo entered the University of Pisa and embarked on a course of study in medicine. Studying the Aristotelian system, which states larger heavier objects from high places, Galileo became increasingly skeptical. Evidence of Galileo’s brilliance was assured when in 1583, he was attending service in the cathedral and he saw that the flames of the candles osculated back and fourth. It was upon this observation that the pendulum was built. Not having enough money and not having the skills required to stay at the University, they kicked him out. To get by, Galileo began tutoring students. His continuous work with mathematics led Galileo to go to Rome and visit the famous Jesuit mathematician Christopher Calvis. From there on out, Galileo was able to hob-knob with Italy’s mathematical elite. As Galileo’s acquaintances grew, so did his reputation. He went on to make lectures and speeches about his mathematical findings. Unfortunately by 1593 Galileo was in dept. To make up for his financial problems Galileo invented what we know as the thermometer. There was no money in this so Galileo worked at a university teaching ptolemy and kept his job tutoring for a fair price. Time passed and Galileo moved from Giustina to a large three-story house behind the Basilica of San Antonio. Galileo still struggled to make ends meat, which also could be blamed on his mistress Marina... ..., Galileo was dumped with Michelangelo’s, his brother’s, wife and seven kids in May of 1627. When in 1627 Ferdinand II became lord of Tuscany, Galileo was appointed o the council of 200. A year latter in 1630, Galileo finished the controversial Dialogue. Galileo’s book drew much criticism and as a result, by January Galileo went away to be tried in court for believing in the Copernican opinion. After much deliberation on the issue, Galileo was sentenced to imprisonment. Though given many luxuries for a prisoner, Galileo was not allowed to speak or even carry out many of his creative ambitions.2 By Christmas of 1637 Galileo had gone blind and with all his illnesses was struggling just to live. Then on January 8, 1642 Galileo Galilei died.3 Sources 1 Field, Galileo Gaililei, 1 2 Reston, Galileo: A Life, 7-282 3 Unknown, Biography Galileo Galilei, 1

Men At Forty The Aging Process :: Forty

Men At Forty  Ã‚   The Aging Process Men At Forty  Ã‚   If asked what is the most miraculous thing in the world, most people would say that birth is definitely in the top five.   But, does anyone ever say that getting older, or even dying, is anywhere close to being a miracle?   Though we don’t look at it that way, it actually is a miracle in its own right.   The whole process of living and breathing, knowing that the end will eventually come is mind-boggling.   People just go about every day as if nothing were happening to them. When in all regards, life is slowly being siphoned from their bodies.   With life, there is a continuous cycle that can never be prevented.   Donald Justice makes this realization of life, and the awaiting death, evident in his poem â€Å"Men At Forty† by using a superb combination of imagery, symbolism and tone.     Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚   Through his use of imagery, Justice plugs the reader directly into the body of an aging man letting them experience the trials of growing old.   â€Å"At rest on a stair landing,/ They feel it† (5-6) projects an unmistakable picture into the reader’s mind of an older man taking a rest while climbing a flight of stairs.   This, in turn, greatly enhances the focus of the reader letting the poem burrow deep into the psyche and fashion a firm basis in the acceptance of age.   Justice also manifests an image of when the man stands and peers deep into a mirror how, â€Å"They rediscover/ The face of the boy as he practices tying/ His father’s tie there in secret† (9-11).   Throughout the poem, Justice paints the picture of aging.   But, he also gives reference to where the inevitable events of life will lead.   Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚   Though Justice’s use of imagery portrays a vivid picture, his use of symbolism about death strikes the reader even harder.   Right from the start Justice grips the reader with a reference to death by saying â€Å"Learn to close softly/ The doors to rooms they will not be/ Coming back to† (2-4).   This tells the reader that no matter what we are all human.   As the poem continues, aging is brought out to be the main idea but, in the last two stanzas, Justice once again shows us that death is coming;   â€Å"Something is filling them, something/ That is like the twilight sound/ Of the crickets, immense,† (16-18).

Hamlet, Laertes and Fortinbras are all reflections on each other Essay

â€Å"The world is a looking glass. † This synecdochic statement of 19th century English novelist, William Makepeace Thackeray, encapsulates the idea of reflections of ourselves being evident all around us in different aspects of the world. Whether in the words, actions or attitudes of others, we tend to see something of ourselves. Shakespeare employs this theme of reflection in his works such as in Antony and Cleopatra where Caesar recognises that Antony is, as stated by Maecenas, â€Å"a spacious mirror set before him† and this reflects to Caesar both the dimensions of he and his fellow triumvir, leading Caesar to the realisation that the world is not big enough for the two of them as can be interpreted from â€Å"†¦ we could not stall together/ In the whole world. † Reflection is thus a recurrent motif in Shakespeare’s works, and is a key issue which arises in the course of the play Hamlet. Hamlet is a play which involves a lot of reflection and mirroring in various ways. One of the most notable is the ‘play within a play’ or ‘The Mousetrap’ which mirrors the relationship King Hamlet had with Gertrude as well as the manner in which King Hamlet was murdered. Hamlet himself sees performance as a way of reflecting inner corruption; holding â€Å"the mirror up to nature. † The idea of mirroring or doubling can further be seen in Shakespeare’s use of literary techniques like hendiadys such as in Hamlet’s reflective ‘To be, or not to be’ soliloquy where he says, ‘slings and arrows of outrageous fortune’ and ‘whips and scorns of time’ or later in the play where Hamlet says to Horatio, â€Å"Fortune’s buffets and rewards. † Shakespeare’s use of hendiadys helps to place emphasis on the message he is trying to get across as the words mirror each other and act as a sort of parallelism, creating a balance in the phrases. But even more notable in the play with regards reflection, is the manner in which the characters of Hamlet, Laertes and Fortinbras reflect on each other. These three characters are all young men who, at some point, have lost or will lose a father. Hamlet has returned to Denmark from school in Wittenberg to mourn his father’s death and is so much in grief that he says, â€Å"How weary, stale, flat and unprofitable/ Seem to me all the uses of this world! † The use of lists and exclamation marks emphasises the extent of his grief and make us sympathise with him. Young Fortinbras has also lost his father, Fortinbras, as we come to know from Horatio’s speech that King Hamlet â€Å"Did slay this Fortinbras. † Laertes, in the course of the play, also returns from France to Denmark to find that his father, Polonius has been killed. They thus reflect on themselves in that they have all lost their fathers, but furthermore in that they all seek to avenge the deaths of their fathers. Hamlet is charged by the ghost of King Hamlet to â€Å"Revenge his foul and most unnatural murder! † The exclamation mark and use of striking adjectives highlight that this is an order, a duty which Hamlet has to carry out, and he expresses his feelings about this in the heroic couplet, â€Å"The time is out of joint: O cursi d spite,/ That ever I was born to set it right. † Fortinbras, likewise, is seeking to avenge the death of his father, King Fortinbras of Norway by regaining the land lost by his father in war, and waging war on Denmark. When Hamlet sees Fortinbras leading his army through Denmark to Poland, he draws parallels between his cause and that of Fortinbras. Similarly, Laertes, on finding out about his father’s death, declares, â€Å"I’ll be revenged/ Most throughly for my father. † Hamlet recognises the similarity between his cause and that of Laertes and states later on in the play, â€Å"For by the image of my cause, I see the portraiture of his. † However, it is open to interpretation whether or not Hamlet was referring to revenge as his ’cause’, for as Philip Edward argues, Harold Jenkins points out that Hamlet simply does not recognise himself as a proposed victim of Laertes’ revenge, and thus Hamlet simply meant, when he made that statement, that as a son grieving his father, he should have realised that grief makes one act strangely. Nevertheless, Hamlet does recognise an aspect of himself reflected in that of Laertes. Thus, Hamlet, Laertes and Fortinbras all seek to avenge the death of their fathers, but they each work towards this end with varying methods. Whilst Hamlet is the vacillating, hesitant one searching for proof and taking his time, and Fortinbras is the calculating but quick-acting, resolute one, Laertes is the more aggressive typical revenge hero. Hamlet spends so much time dithering and searching for proof that the ghost has to reappear to â€Å"whet thy almost blunted purpose. † The use of words associated with knives or daggers, that is ‘whet’ and ‘blunted’, remind us that Hamlet’s purpose is to kill to avenge his father, rather than his inactivity. Hamlet says of Fortinbras, on the other hand, that his â€Å"spirit is with divine ambition puffed† and thus he is able to lead the Norwegian army to fight over a ‘little patch of ground’. Laertes’ brutal, aggressive approach can be seen not only in the way he breaks into the Danish palace to confront Claudius over his father’s death but also how he says of Hamlet that he would â€Å"cut his throat I’th’church† The aggressiveness in this statement is emphasised by the use of alliteration in ‘throat’ and ‘th’church’. Thus, their varying methods are comparable, so that we can identify from one to the other the preferred path or more successful path to have taken. Whilst Laertes and Fortinbras are thus more typical Aristotelian tragic heroes, in that they have ‘consistency’ as once their personality and motivations are established, they continue throughout the play. Hamlet, on the other hand, falls short of this as he dithers and almost loses sight of his goal. This sheds light on a reason for which Shakespeare appears to have made use of reflections in his work- that of revealing shortcomings. Hamlet, Laertes and Fortinbras reflect on each other in such a manner that they highlight the shortcomings of each other. As Shakespeare states in his Sonnet 77, â€Å"Thy glass will show thee how thy beauties wear. † The whole idea is that our reflections make us more aware of our flaws, and this can be seen where Hamlet, having seen Fortinbras march his army through Denmark, says, â€Å"How all occasions do inform against me,/ And spur my dull revenge! † He is reminded, by the reflection of his cause in that of Fortinbras, that whilst Fortinbras is active and resolute, his revenge is ‘dull’. This idea of reflections showing our flaws or shortcomings is also employed by Shakespeare in Richard 11 where the deposed king hopes to see his sorrows etched in his reflection and states, â€Å"Give me that glass, and therein will I read. /No deeper wrinkles yet? † The alliteration in ‘give’ and ‘glass’ as well as the use of rhetorical question help to highlight the king’s desperation to see his sorrows in his reflection. Reflections also act, in Shakespeare, as a trigger or a call to action. When Hamlet sees Fortinbras and his army, it ‘spurs’ his revenge so that he is led to say in a rhyming couplet, â€Å"Oh from this time forth,/ My thoughts be bloody or be nothing worth. † His use of the graphic adjective ‘bloody’ emphasises his resolution and is rather reminiscent of the sort of decisiveness that we would expect from a typical revenge hero. Furthermore, when Hamlet sees ‘the portraiture’ of Laertes’ cause in the image of his, he is led to regret his outburst to Laertes at their battle at Ophelia’s grave and to ‘court’ Laertes’ ‘favours’. Ophelia, in the course of the play, refers to Hamlet metaphorically as â€Å"The glass of fashion. † He appears to have been the reflection of what noblemen should be; the one to be emulated. All noblemen in Hamlet’s Denmark, like the society of Shakespeare’s England, were expected to remark and imitate the manners of the prince. Thus, we can understand why Hamlet is, in the words of Claudius, ‘loved of the distracted multitude’ and why Fortinbras speaks of him so highly. Nevertheless, following his act of madness and outburst at Ophelia, Ophelia mourns that this noble mind, this ‘glass of fashion,’ is ‘quite, quite down! † The repetition of ‘quite’ relays to us how greatly Hamlet has changed from the reflection of nobility that he used to be. It is also interesting to note that Hamlet sees a reflection of his cause in that of Fortinbras and Laertes towards the end of the play in a form of anagnorisis. However, at the start of the play, he seems deeply sceptical about the ability of anything to reflect him truly. According to Philippa Kelly, he mocks verbal and physical display as having the incapacity to ‘denote me truly’. In his mocking summation of Laertes even in the final act of the play, he appears sure that nothing and no one could reflect Laertes â€Å"he his semblable is his mirror, and who else would trace him, his umbrage, nothing more. † His argument is that words fall short of describing Laertes’ greatness, but earlier on we know that he has declared that he sees a reflection of his cause in that of Laertes. Thus, although Hamlet, ab initio, comes across as one who feels that nothing can reflect him, nothing can denote him truly or body him forth as would the dissection of his organs, he comes to realise that reflections are indeed everywhere as can be interpreted from William Thackeray’s statement, â€Å"The world is a looking glass. † In the actions, words, causes and attitudes of others, particularly Laertes and Fortinbras, he sees a reflection of his own self and is, from these reflections, made aware of his shortcomings and spurred to action in eventually avenging the death of his father.

The 10 Commandments, Die Zehn Gebote in German

The 10 Commandments, Die Zehn Gebote in German Martin Luther wrote a well-known version of die zehn Gebote. The English Ten Commandments are from the King James version of the Bible (Exodus 20:7-17). Das Erste Gebot, the First Commandment Ich bin der Herr, dein Gott. Du sollst keine anderen Gà ¶tter haben neben mir.I am the Lord God. Thou shalt have no other Gods before me. Das Zweite Gebot, the Second Commandment Du sollst den Namen des Herrn, deines Gottes, nicht missbrauchen.Thou shalt not take the name of the Lord thy God in vain. Das Dritte Gebot, The Third Commandment Du sollst den Feiertag heiligen.Thou shalt remember the sabbath day, to keep it holy. Das Vierte Gebot, the Fourth Commandment Du sollst deinen Vater und deine Mutter ehren.Thou shalt honor thy father and thy mother. Das Fà ¼nfte Gebot, the Fifth Commandment Du sollst nicht tà ¶ten.Thou shalt not kill. Das Sechste Gebot, the Sixth Commandment Du sollst nicht ehebrechen.Thou shalt not commit adultery. Das Siebte Gebot, the Seventh Commandment Du sollst nicht stehlen.Thou shalt not steal. Das Achte Gebot, the Eighth Commandment Du sollst nicht falsch Zeugnis reden wider deinen Nchsten.Thou shalt not bear false witness against thy neighbor. Das Neunte Gebot, the Ninth Commandment Du sollst nicht begehren deines Nchsten Haus.Thou shalt not covet thy neighbors house. Das Zehnte Gebot, the Tenth Commandment Du sollst nicht begehren deines Nchsten Weib, Knecht, Magd, Vieh noch alles, was dein Nchster hat. Thou shalt not covet thy neighbors wife, nor his manservant, nor his maidservant, nor his cattle, nor anything that is thy neighbors. Sources 2. Mose - Kapitel 20. Die Zehn Gebote, Bibel-Online, 1996. Exodus. Holy Bible, King James Version. Chapter 20, King James Bible Online, 2019.

Free Essays on U.S.V.I.

Which is Faster? ATM or ETHERNET? Business Data Communications and Networking Chantelle A. Hobson December 4, 2001 Mr. Sajjadi T,Th 2:30 CONTENTS Introduction 3 Ethernet History 3-4 Something New! 4 Switched Ethernet 4 ATM (Asynchronous Transfer Mode) 5-6 ATM vs. Ethernet 6-7 Comparing Multimedia Performance 7-8 Why do people choose Ethernet instead of ATM 8-9 What is ATM doing now? 9 The Future of Ethernet 10 References and Bibliography 11 Introduction In the past there have been three distinct types of networks: voice, video, and data. Voice has always been the responsibility of the telephone company. Like voice, video has always been the responsibility of the television network. The third type of network, data networks, has had a relatively short history. The lines that once separated the three network types are becoming less and less clear. This new capability is costly because it requires the redesigning of the entire cable network to carry full duplex traffic. The rules for designing networks in the past do not apply anymore with customers demanding more bandwidth, Qos (Quality of Service), and higher utilizations while expecting the network to handle voice, video, and data. There are a lot of technologies for carrying this digital multimedia traffic, but we will only look at two of these in this paper, ATM and Fast Ethernet (100BaseT). Both of these are positioned to be significant players in the future of informatio n networks but each is driving to out perform the other, and this paper will look at that race and its consequences. Ethernet History With the rush to provide some means to transfer data, Ethernet was quickly instituted as the standard data network. Fast Ethernet has not changed the standard of Ethernet it has only made it faster. The hopes for this new, faster Ethernet are that it will revolu... Free Essays on U.S.V.I. Free Essays on U.S.V.I. Which is Faster? ATM or ETHERNET? Business Data Communications and Networking Chantelle A. Hobson December 4, 2001 Mr. Sajjadi T,Th 2:30 CONTENTS Introduction 3 Ethernet History 3-4 Something New! 4 Switched Ethernet 4 ATM (Asynchronous Transfer Mode) 5-6 ATM vs. Ethernet 6-7 Comparing Multimedia Performance 7-8 Why do people choose Ethernet instead of ATM 8-9 What is ATM doing now? 9 The Future of Ethernet 10 References and Bibliography 11 Introduction In the past there have been three distinct types of networks: voice, video, and data. Voice has always been the responsibility of the telephone company. Like voice, video has always been the responsibility of the television network. The third type of network, data networks, has had a relatively short history. The lines that once separated the three network types are becoming less and less clear. This new capability is costly because it requires the redesigning of the entire cable network to carry full duplex traffic. The rules for designing networks in the past do not apply anymore with customers demanding more bandwidth, Qos (Quality of Service), and higher utilizations while expecting the network to handle voice, video, and data. There are a lot of technologies for carrying this digital multimedia traffic, but we will only look at two of these in this paper, ATM and Fast Ethernet (100BaseT). Both of these are positioned to be significant players in the future of informatio n networks but each is driving to out perform the other, and this paper will look at that race and its consequences. Ethernet History With the rush to provide some means to transfer data, Ethernet was quickly instituted as the standard data network. Fast Ethernet has not changed the standard of Ethernet it has only made it faster. The hopes for this new, faster Ethernet are that it will revolu...

Erik Erikson In Search for Your Own Self. Before the Identity Crisis Hits

Erik Erikson In Search for Your Own Self. Before the Identity Crisis Hits The idea of searching for one’s own identity is far from being new; as a matter of fact, people noticed quite long ago that at certain age, one starts to pick all sorts of various attitudes, trying to figure out which one suits him-/her better and helps survive in the given environment the most.Advertising We will write a custom essay sample on Erik Erikson: In Search for Your Own Self. Before the Identity Crisis Hits specifically for you for only $16.05 $11/page Learn More However, it is really hard to imagine what the entire humankind would be doing without Erik Erikson’s theory about the identity crisis and how it affects people’s behavior. Learning more about the biography and the theoretical findings of the psychologist, one can see how incredibly helpful Erikson’s pieces of advice were, are and will be for the majority of the humankind. Erikson was one of those people whose life track one could predict since the day they wer e born. Even being a little kid, he was extremely interested in the way people interact and the way things influence them as they grow up (Erikson). However, his passion did not boil down to guesswork; even being a boy, he experienced enough identity-related issues to have certain idea of the results at the very beginning of his future research. As the psychologist recalled, â€Å"having been born a Dane and having had to stand the scorn of German children against a foreign-born child† (Friedman 40). Weirdly enough, Erikson did not consider his talents as something out of the ordinary for the first time and, when choosing the track for his studies, picked arts.Advertising Looking for essay on psychology? Let's see if we can help you! Get your first paper with 15% OFF Learn More Just to think what could have happened to the identities of millions of people if Eriksson became an accomplished artist he wanted to†¦ However, the Providence made him bum p into Anna Freud one day, which predetermined his further track as the world’s renowned psychologist. As Friedman explains, talking to Anna Freud took Erikson to the place long forgotten – his own childhood, and the memories of how fun it was to learn about the human nature took their toll: â€Å"When they both were in analysis with Anna Freud [†¦] this advice to take charge had called to mind a woodcut he had completed of himself as a little boy on a ship looking away from Theodor and Karla and toward the captain† (80). However, as time passed, Erikson managed to show what he was capable of; not only did he defeat is fears, but also researched them thoroughly and uncompromisingly, coining the term â€Å"identity crisis† and showing the ways out of this psychological problem. As the author of the term explained himself, identity crisis was â€Å"the temporary absence of ‘a sense of what one is, of knowing where one belongs, of knowing what on e wants to do’† (Friedman 161). Thus, it is obvious that Erik Erikson has contributed a lot to the further development of psychology and helped to understand the peculiarities of people’s psychological development at certain stages. Owing to the findings of the psychologist, modern teenagers have a plenty of excuses for their deviant behavior, which alone proves that learning more about Erikson is a worthy thing to do. In addition, Eriksson proved that the deviation can be considered a way to adjust to the rules of the society, which proves that people are meant to be social animals and that a rebellion is a part of being a human, and it is by far not its worst part.Advertising We will write a custom essay sample on Erik Erikson: In Search for Your Own Self. Before the Identity Crisis Hits specifically for you for only $16.05 $11/page Learn More Jokes aside, solving the mysteries of a human nature is a hard task, and Eriksson deserves ap preciation for what he did for psychology and its further development, as well as for the entire humankind. Erikson, Erik H. Identity: Youth and Crisis, New York City, NY: W. W. Norton Company, 1994. Print. Friedman, Lawrence Jacob. Identity’s Architect: A Biography of Erik Eriksson. Harvard, MA: Harvard University Press, 2000. Print.

Attendance at a local seminar (report) Essay Example | Topics and Well Written Essays - 500 words

Attendance at a local seminar (report) - Essay Example â€Å"Project management is a carefully planned and organized effort to accomplish a successful project,† (Lonergan, K) Walters explained, stressing on the dire need of project managers in the industry. Walters further informed the students about different factors which influence the success of a project. They were Project team, sponsor, customer, programme manager, operations and the sellers. He mentioned that there were three crucial points related to project management also known as â€Å"triple constraint.† They are known as time, cost and scope. Walter mentioned the Work-Braeakdown-Structure where he described the project management tools, including, common sense, eyes, ears and all the other senses. He clearly noted that â€Å"trust but verify.† Dear Client, I have written what all I could understand from the pdf’s. If you think I am missing on some points do let me know. Apart from that, if you think I can pick up matter from the internet, I would do that. Let me

Accounting information system Implementation Plan Essay

Accounting information system Implementation Plan - Essay Example The new system would serve the purpose of information systems auditing. Information system auditing is carried out to identify the reliability of data processed into the financial system. Reliability of such a system is necessary because the information systems are responsible for generating the financial statements. The following issues play a key role in the implementation plan and thus, affect the overall system. The focus of the implementation strategy is on those procedures that affect the overall working of the system. The implementation of the new system would bring major changes in the organization. Therefore, we need change management policy and procedures to handle that. The main idea behind forming and implementing a change management policy is to provide a guideline for the management of change in an effective manner so that the human resource, i.e. the employees and the customers are not taken by surprise. Moreover, when we make changes, we need to plan ahead, monitor and take continuous feedback to reduce retention for the new system in the organization and to increase value addition by the system. Before we move onto the procedure of managing change, we must define what is change management? Change Management is the process of managing changes that happen with the implementation of some new system or with changing scenario (Change Management – Best Practice, 2009). We need to realize the issues that would arise as the Quickbooks Enterprise 9 is deployed in the organization: Retention – Changes are not usually welcomes, therefore, it is perfectly normal that Hydraulics Manufacturing Co. would have to face retention from its staff. This retention is mainly due to the apprehension that the experienced staff members might lose their job due to the new system. System Failure – Another risk associated with the deployment of the system is that it might not serve the purpose it is intended to serve. It might fail and not function properly

Marks & Spencer Essay Example | Topics and Well Written Essays - 2750 words

Marks & Spencer - Essay Example Internal analysis is concerned with providing management with a detailed understanding of the business, how effective its current strategies are and how effectively it has deployed its resources in support of its strategies (Johnson, Scholes, 1998). Marketing strategy provides firms with the framework for planning their business activities to develop and sustain competitive advantage. A large number of tools and systems have been developed by marketing managers and theorists to assist this process, these falling into three main generic categories: defining market opportunities, fitting the capabilities of the firm to the identified opportunities and the 'marketing mix' - the strategies adopted and implemented by the firm including product, price, promotion and distribution issues. Form the environmental perspective, the end of 1990s was marked by the changes on the European market which altered many of the parameters of competition and thus enforced a period of reassessment and adaptation. The opening up of the market and the resultant increased competition has widened the perspective of the planning framework with profound implications. The threat was that the removal of physical barriers to trade and the new-found freedom of movement around the European market have served to catalyse European expansion and in so doing raise the degree of European trade. According to the market servey 2000, M&S faced decline in its operations during this period, and had to close some retail store in Europe and aroud the country. To explore the results of decline McKinsey 7-S Model can be used. This model was proposed by Robert Waterman and explained: "it is not enough to think about strategy implementation as a matter only of strategy and structure" (McKinsey 7-S Model, n.d.) Taking into account the McKinsey 7-S Model which is based on the interrelationship of strategy formulation and implementation, it is possible to say that a strategy developed by agers of M&S was a effective for world's integration failed at the stage of implementation. The 7-S views culture as correlation of: strategy, structure, systems, style, staff, skills and shared values. According to Waterman "If a 7-S analysis suggests that strategy implementation will be difficult, managers either can search for other strategic options, or go ahead but concentrate special attention on the problems of execution suggested by the framework" (McKinsey 7-S Model, n.d.). In general, corporate culture is the pattern of values, norms, beliefs, attitudes and assumptions that may not have been articulated but shape the ways in which people behave and things get done. Values refer to what is believed to be important about how people and the organizations behave. Norms are the unwritten rules of behaviour (Cole, 1990). Communication, employed by M&S, is affected by internal and external environment, by the nature of the task and technology. For example, difficulties in communication arose with production systems where workers were stationed continuously at a particular point with limited freedom of movement. Even when opportunities exist for interaction with colleagues, physical conditions may limit effective communication. The term organizational climate

Air pollution Essay Example | Topics and Well Written Essays - 750 words - 1

Air pollution - Essay Example Glass starts his article by stating that the common notion that pollution is a recent problem is completely mistaken. The author backs up his statement by citing research that indicates that air pollution can be traced back many thousands of years to the ancient Greeks and Romans. The author then goes ahead to give a short account of how scientific research shows that industrial activity of the Greeks, particularly silver coin minting, released high amount of lead into the atmosphere. This lead accumulated in lakes and continued to rise as the activities of the Greeks continued. The level of lead in lake sediments also was recorded to have increased with the rise of the Roman Empire but they decreased after the Empire fell. The trend of high levels of lead in lakes started again in 1000 A.D. at a time when Germans were mining silver and lead. By the 19th century, Glass states that lead pollution was 3 and a half times more than it was in the 19th century. At the end of the article, G lass says that air pollution is not a positive thing, but reinforces his initial assertion that the problem is nothing new. The article is quite simple and it does not contain contradictory statements. Glass has not used much in terms of references. He mentions results from research, but he does not specify what research he is referring to. If I was the author of this article, I would have included more information about the source of information. Vidal focuses on the fatal effects that air pollution has on people. He starts by stating that 50,000 people lose their lives prematurely every year due to air pollution. He gives results from the environmental audit committee that show that microscopic particle released after burning fossil fuels shortens lives by 7 to nine years depending on level of exposure. He also says that air pollution does exacerbate illnesses such as asthma, heart disease and respiratory

Revisiting the role of miscue analysis in effective teaching Article

Revisiting the role of miscue analysis in effective teaching - Article Example Goodman initially came up with a Taxonomy which featured 28 various kinds of miscues (Goodman, 1969). Developed originally for research reasons, its unwieldiness plus a need to enlarge its utilization inspired Carolyn Burke, Yetta Goodman in 1972 to establish a smaller edition made up of 9 questions to be queried about every miscue-which was a straightforward system that they reasoned would become a more manageable and helpful tool especially for teachers and clinics in the school system. Thus the authors were not so much interested in conventional quantitative measures like reading rate or reading accuracy and figured out that their qualitative method gave more fine-grained and appropriate information as compared to other methods of reading assessment. This therefore implies that using Reading Miscue Inventory (RMI)a learner’s incorrect answer ,in comparison to the printed word, may portray a variation in dialect, a shift in intonation, sound similarity, graphic similarity, syntactic acceptability, grammatical similarity, semantic acceptability, self-correction having semant ic acceptability and meaning change. It is clear that McKenna and her colleagues do not understand much about the analysis of miscue. Analysis of miscue continues to be accepted by teachers since it assists them comprehend how their students make sense of the written word. It is widely used in programs for educating teachers as a way of making teachers revalue the process of reading. Miscue also continues to be utilized in research since it gives a depth profile of the process of reading in use. There is no single publication of critique analysis which has proved its invalidity. McKenna and Picard and her colleagues only cite one unfunded study carried out by Goodman over 4 decades ago, which was at the very start of examination of oral

Air pollution Essay Example | Topics and Well Written Essays - 750 words - 1

Air pollution - Essay Example Glass starts his article by stating that the common notion that pollution is a recent problem is completely mistaken. The author backs up his statement by citing research that indicates that air pollution can be traced back many thousands of years to the ancient Greeks and Romans. The author then goes ahead to give a short account of how scientific research shows that industrial activity of the Greeks, particularly silver coin minting, released high amount of lead into the atmosphere. This lead accumulated in lakes and continued to rise as the activities of the Greeks continued. The level of lead in lake sediments also was recorded to have increased with the rise of the Roman Empire but they decreased after the Empire fell. The trend of high levels of lead in lakes started again in 1000 A.D. at a time when Germans were mining silver and lead. By the 19th century, Glass states that lead pollution was 3 and a half times more than it was in the 19th century. At the end of the article, G lass says that air pollution is not a positive thing, but reinforces his initial assertion that the problem is nothing new. The article is quite simple and it does not contain contradictory statements. Glass has not used much in terms of references. He mentions results from research, but he does not specify what research he is referring to. If I was the author of this article, I would have included more information about the source of information. Vidal focuses on the fatal effects that air pollution has on people. He starts by stating that 50,000 people lose their lives prematurely every year due to air pollution. He gives results from the environmental audit committee that show that microscopic particle released after burning fossil fuels shortens lives by 7 to nine years depending on level of exposure. He also says that air pollution does exacerbate illnesses such as asthma, heart disease and respiratory

General Electric Money America Assignment Example | Topics and Well Written Essays - 1500 words

General Electric Money America - Assignment Example The GE money customers believe in the company’s â€Å"trustworthy, speed, value, accessibility and flexibility† (Goldsmiths & Carter, 2010). These make them prefer their services. GE Company is the leading provider of credit services to consumers and retailers within fifty countries around the globe. In addition, the company supplies financial products such as credit cards, personal loans, bankcards and mortgagees among other services. GE Money Americas was facing dissimilar challenges before it got interested in change. The major issue that affected the company in the provided case study was solving the staffing dilemma. In 2000, GE Money Americas encountered some challenges in its staffing, which affected the delegation of the staffing process, inconsistence interview process and it had a poor quality candidate from small institutions (Goldsmiths & Carter, 2010). In addition, the company’s staffing process was unsustainable, whereby the cost of hiring was over $8,000 exceeding the time to fill the vacant positions for over three months. Secondly, the company needed some changes because it was facing problems regarding the applicable technology. After GE Money Americas identifying the solution to its staffing process, it thereafter encountered difficulties in handling the high volume of applicants that it was getting. Consequently, this negatively affected the manner in, which the company staff was functio ning (Arnold, 2008). This challenge occurred due to poor technologies applicable to the company, which hindered it from attaining high volumes of recruiting program. The poor technologies made GE Money Americas encounter the following technological problems.

Just about every aspect of sport which we find exciting today was present at the chariot races of ancient Rome Essay Example for Free

Just about every aspect of sport which we find exciting today was present at the chariot races of ancient Rome Essay I agree with this statement to an extent, some aspects of chariot racing are similar to that of today’s modern sport. In Ancient Rome’s chariot races there were four teams, red, white, green and blue. Every roman would support a team, and stay loyal to it. These teams became the focus of support among spectators. The Romans were always very loyal to which ever team they supported. Fights would sometimes breakout due to the supporting of different teams. There are lots of aspects that made these chariot races exciting for the Romans. By supporting a team they could feel more involved. Competitors from the same team / stable might work together / pull stunts and gang up on other teams to gain popularity, make the race more exciting. This is just like nowadays, in football, rugby, cricket and many more of our modern day sports resemble the Romans approach to their teams and their support for them. Most men nowadays support a football team and stay loyal and supporting that team. Going to a football match is a really exciting experience, everyone supporting the same team will be feeling in a similar way, the atmosphere and feeling that you are all there together supporting your team, taking part is a very exciting experience and one that both us and the Romans share. The anxiety of waiting what’s going to happen, is he going to push him off the track? Is he going to die? The excitement when someone does a trick. Is he going to score? Will they be able to score in time? Will he get the penalty? Will he get sent off? It unified people of all sorts of social ranks, and encourages them to socialise just like we have nowadays. Betting also would have been and exciting experience for the Romans, just like us and any human being they were money driven. So the prospect of wining some money would have been a very exciting experience, they could have won a lot of money. Just like nowadays when we place a bet on a team or a horse to win a race / match, it then gets us more involved in the match / race, we want the person / team who we have backed up to win so we win money in return, so you get very excited when maybe your charioteer does a very clever stunt and nocks someone of the track / they are battling it out for first position you almost feel as if you are taking part in the race. The structural features of the circus maximus would have also made it exciting for the Romans the seating meant that they could integrate with women, which they would not get to do often, there are several sources explaining the excitement the men had in checking the women out. Nowadays that would not really affect our excitement on the sport as we are much more integrated through daily life than the Romans would have been. Therefore these don’t really increase the enjoyment of our sport nowadays. The ‘spina’ would have also made the race very exciting for the Romans, especially the ‘metea’ or turning posts, these would have tested even the best charioteers to their limits, when the charioteers reached the metea they would try and cut in as close as possible to the metea as possible, this could have resulted in a very bad injury or death very easily, if they wear pushed into the metea or turned to closely into the metea, as the charioteers approached the metea the crowd would start to cheer more especially when stunts and tricks were pulled on other charioteers. The Romans also enjoyed the egg markers and dolphin markers; these would have shown them at what lap they were in the race, obviously it would have been important for the Romans to have been able to keep track of how many laps the charioteers were on. Every time a marker went down / up this would have signified it being closer to the end of the race, I think this would have made it more exciting for them because it is that time aspect for them, when time is applied to something it often means pressure, whether it be they only have so long to score a goal or to knock their component of the track / make them win. With every lap it would have made it more exciting for the Romans, as there would be less and less charioteers each time and the race would be getting more violent / heated. Although nowadays although we do have score boards to help us to keep up score I would not say it adds that much to the excitement , only really the time aspect that they have so long left to score / win this game. In the chariot racing most of the competitors would have been slaves, and of a low social status, they would get sold to other teams and made to compete in races. In a way the charioteers had their own status within charioteering – they had dual status’ if they were good charioteers they would start from nothing a built their way up the charioteers rank, and become well known every time a charioteer won in a race they would receive a percentage of the winnings the rest would go to the stables, they would receive quite a high pay.. This is sort of similar to what we have nowadays for example a footballer might start from nothing and is all of a sudden he is launched into a high status / idolised. In a way the footballers are owned like a slave would be the club / manager owns them and they are sold onto other teams. Just like the charioteers they also receive very high pays. This aspect of charioteering / modern day sport would have made it exciting because you could get to see well known really good charioteers, maybe that you idolised; it’s just like nowadays meeting a really famous footballer like David beck ham something that an average person would find really exciting, because they are iconic figures that people look up to, and you want to see them perform. With chariot racing there is a real danger aspect it seemed the Romans would do anything to try and make their sport more dangerous and exciting, teaching the charioteers to bash into each other, the crowd would cheer loudly if someone was Have a battle with another charioteer / killed them, the Romans were very blood thirsty. The got thrills out of seeing people hurt and pushing each other close to the edge. Nowadays I don’t think we share the Romans passion quite so much for fighting and death/ blood, although for instance in motor racing when the cars are racing and perhaps giving each other nudges I think we do find it exciting we like to see how far we can push things, and if some one crashed and it was quite a big one every one would sort of be talking about it – did you see that crash? Without realising we get a sort of buss out of it. I think now looking closely and examining this statement I do agree with it , most of the points I have brung up are connected to chariot racing we share that thrill and excitement the same as the Romans do maybe we just don’t realise it as much / it is a bit more toned down.

Theories and relevant models about branding

Theories and relevant models about branding In this chapter, concepts, theories and relevant models about branding, brand perception and customer buying behaviour will be discussed in detail. An individual who buys products for personal use and not for manufacture or resale is said to be a consumer. A consumer is someone who can make the decision whether or not to purchase an item at the store, which can be influenced by marketing and advertisements. Each and every consumer is influenced by their own brand perception and buying decisions which depends on various number of factors. 2.2 Branding Brand is the image that consumers have in mind (Aaker, 1991). It is also the unique characteristics that have been developed all the time in order to differentiate actual products from the competitors (Murphy, 1990). In addition, The American Association defines a brand as a name, term, sign, symbol or design, or a combination of them intended to identify the goods or services of one seller or group of sellers and to differentiate them from those of competitors. A brand is thus a product or service that adds dimensions that differentiate it in some way from other products or services designed to satisfy the same need. These differences may be functional, rational, or emotional or intangible related to what the brand represents. Brand concepts must address customer interests and lifestyles. Factors that affect its brand image and brand perception among marketing communication program that implementing to the public to create brand perception, brand characteristic, brand image and bran d equity. De Chernatony and McDonald (1992) define a brand as an identifiable product, service, person or place, augmented in such a way that the buyer or user perceives relevant, unique added values which match their needs most closely. There have been two basic values identified by de Chernatony (1999) that contribute towards the brand premium. One is the functional value such as the price, technology, design and store layout. This functional value is a distinct attribute that a customer adds to the brand and distinguishes the brand from the rest. The second form of added value comes from emotional value. This value is derived from notions like advertising, internal branding, translating the retail brand into consumer taste, and even the shopping experience itself at the retail outlet. 2.3 Brand Perception Perception is how we see ourselves and the world we live in. However, what ends up being stored inside us doesnt always get there in a direct manner. Often our mental makeup results from information that has been consciously or subconsciously filtered as we experience it, a process we refer to as a perceptual filter. To us this is our reality, though it does not mean it is an accurate reflection on what is real. Thus, perception is the way we filter stimuli (e.g., someone talking to us, reading a newspaper story) and then make sense out of it. Perception has several steps. Exposure sensing a stimuli (e.g. seeing an ad) Attention an effort to recognize the nature of a stimuli (e.g. recognizing it is an ad) Awareness assigning meaning to a stimuli (e.g., humorous ad for particular product) Retention adding the meaning to ones internal makeup (i.e., product has fun ads) Brand perception is consumers ability to identify the brand under different conditions, as reflected by their brand recognition or recall performance (Kotler Lane, 2006). Brand recall refers to consumers ability to retrieve the brand from the memory (Keller, 1993). According to the improvement of measurement for brand equity, consumer-based brand equity was described for four dimensions; brand awareness, brand association, perceived quality, and brand loyalty (Pappu, et al, 2005). Brand awareness was defined as the consumers ability to identify or recognize the brand (Rossiter and Percy, 1987). It refers to the strength of a brand presence in consumers minds. Brand awareness has several levels starting from the less recognition of the brand to dominance (Aaker, 1991). Perceived quality was evaluated and decided by consumers. Perceived quality is another valuation of brand to push the customer to buy products. Brand building has been around for centuries as a means to distinguish the goods of one producer from those of another. The earliest signs of branding in Europe were the medieval guilds requirement that craftspeople put trademarks on their products to protect themselves and consumers against inferior quality. In the fine arts, branding began with artists signing their works. Brands today play a number of important roles that improve consumers lives and enhance the financial value of firms (Kotler Lane, 2006). Brand awareness and brand perceived quality as the significant factors to create and maintain brand equity. There are positive relationship among brand awareness, perceive quality and brand equity (Aker, 1996, Buzzell Gate, 1987). The marketing program has effect to improve the perceive quality of brand for different customers. Brand perception is consumers ability to identify the brand under different conditions, as reflected by their brand recognition or recall performance (Kotler Lane, 2006). Brand recall refers to consumers ability to retrieve the brand from the memory (Keller, 1993). According to the improvement of measurement for brand equity, consumer-based brand equity was described for four dimensions; brand awareness, brand association, perceived quality, and brand loyalty (Pappu, et al, 2005). Brand awareness was defined as the consumers ability to identify or recognize the brand (Rossiter and Percy, 1987). It refers to the strength of a brand presence in consumers minds. Brand awareness has several levels starting from the less recognition of the brand to dominance (Aaker, 1991). Perceived quality was evaluated and decided by consumers. Perceived quality is another valuation of brand to push the customer to buy products. Brand building has been around for centuries as a means to distinguish the goods of one producer from those of another. The earliest signs of branding in Europe were the medieval guilds requirement that craftspeople put trademarks on their products to protect themselves and consumers against inferior quality. In the fine arts, branding began with artists signing their works. Brands today play a number of important roles that improve consumers lives and enhance the financial value of firms (Kotler Lane, 2006). Brand awareness and brand perceived quality as the significant factors to create and maintain brand equity. There are positive relationship among brand awareness, perceive quality and brand equity (Aker, 1996, Buzzell Gate,1987). The marketing program has effect to improve the perceive quality of brand for different customers. 2.4 Brand Equity Source: Aaker, 1991 Brand equity is the added value endowed to products and services. Aaker (1991) defined the brand equity as a set of brand assts and liabilities linked to brand that adds or detracts the product or service value based on the customers perspectives. This value may be reflected in how consumers think, feel and act with respect to the brand that consumers had perceive from marketing programs. Brand equity is an important intangible asset that has psychological and financial value to the firm. The value of brand equity depends on the number of same people who buy regularly (Aaker, 1996). The brand loyalty, brand awareness, and brand perceived quality are necessary to maintain the brand equity (Motameni Shahrokhi, 1998). There are two different perspectives of brand equity; financial and customer based. The first perspective evaluates the asset value of a brand name that creates to the business (Farquhar et al, 1991). Brand equity increased the discounted future cash flows and revenue comparing to the same product did not have the brand name (Motameni Shahrkhi, 1998). According to the second perspective, the premise of customer-based brand equity models is that the power of brand lies in what customers have responded, seen, read, heard, learned, thought and felt about the brand over time. In other words, the power of brand lies in the minds of existing or potential customers and what they have experienced directly and indirectly about the brand. The customer-based brand equity finally drives the financial return to the company (Lassar et al, 1995). The valuation of brand has been studied for different approaches, for example, marketing, premium pricing market value, customer factors, replacement cost perspective. According to the valuation based on consumer factors, the measurement of customers preference and attitude can be used to evaluate the brand equity (Aaker, 1991 and Kapferer, 1992). 2.5 Marketing Communication The marketing communication is considered as the strategic activities for brand managers to build and maintain the brand image of targeted customers (Duncan Mulhern, 2004). It is a significant driver of competitive advantage to create the ability of companies to attract, retain, and leverage customers (Kitchen, Joanne, Tao, 2004). Duncan (2002) explained that marketing communication is a process for managing the customer relationship that affects brand value lastly. Marketing communication programs are not only above the line activities such as advertising and sales promotions but also below the line activities such as public relations. Regarding recent concept of marketing communication, two-way communication as well as one way communication is a key determinant of brand strategies to stimulus the brand orientation process (Aaker, 1996 and Urde, 1994). 2.6 Consumer Behaviour Schiffinan and Kanuk (2004) define Consumer Behaviour as the behaviour that customers display in searching for, purchasing, using, evaluating and disposing of products and services that they expect will satisfy their needs. Consumer buying behaviour incorporates the acts of individuals directly involved in obtaining, using and disposing of economic goods and services including the decision process that precede and determine these acts (Huctings 1995). image0.jpg Source: (http://www.dummies.com/how-to/content/consumer-behavior-for-dummies-cheat-sheet.html, accessed on 20 /10/10 at 8.40pm) Lamb, Hair and McDartiel (1992) note that consumer behaviour is a study of the processes the consumer uses to make purchase decisions as well as the use and disposal of the purchased goods and services. It also includes the analysis of factors that influences purchase decisions and goods usage. Further more consumer behaviour is a process and purchase is only one step in that process. Santon,Etzel and Walker (1994) states that consumers are complex in nature and keep changing constantly. So it is a must for the marketers to constantly improve their understanding of consumers and understand what influences the needs of the consumers. In short, the understanding of the buying behavior of existing and potential customers is imperative for marketers (Lancaster 1998). It is also needed for the competitive survival. When the consumer is viewed in the proper perspective, the outcomes could be quite positive for the manufacturer. Lamb,Hair and McDaniel (1992),claim that the knowledge of consumer behavior reduces uncertainty when creating the marketing mix. The field of customer behavior covers a lot of ground: It is the study of the processes involved when individuals or groups select, purchase, use, or dispose of products, services, ideas, or experiences to satisfy needs and desires (Michael, 2003). Earlier, the field was referred to as buyer behavior, which emphasized o n interaction between consumers and producers at the time of purchase. Now marketers feel that consumer behavior is not merely a consumer handing over money in return for a service or good, but it is an ongoing process. The exchange of a transaction in which two or more organizations or people give and receive something of value is an integral part of marketing. 2.7 Consumer Decision Making Mahatoo (1985) defines Consumer Behavior decision making process consisting of a number of steps that begin before the purchase and reaches beyond the buying act. He suggests that marketers have to go beyond the various influences on buyers and develop an understanding of how consumers actually make their buying decisions .The ability to create a good service and to persuade the market to buy this offering instead of its competitors offering depends upon the insight into the consumer purchase decision on the understanding of how the target customers arrive at their purchase decisions. Price is one of the dominating factors when it comes to making a purchase decision. It generally plays a vital role in determining consumers brand choice while selecting a product. Consumers look into the price while taking a buying decision and check whether it is within their affordable limits. This helps them to maximize their immediate utility that they gain from the purchase. The consumers give relative importance to both price and quality, so while choosing a brand they make a choice consistent with the relative importance attached to both attributes (Nor Khasimah Alimana and Md Nor Othman, 2007). It is also known that consumers look upon the additional services and freebies which come along with the product rather than looking on the price factor. Customers were believed to put different weights on every factor when it comes to the evaluation process. Analysis shows that customers who had experienced bad customer service tend to consider more thoroughly all aspects of the serv ice when it comes to choice of product (Tor W. Andreassen and Line L. Olsen, 2008).   According to Kotler (2003), there are five roles people play during a purchase. They are Initiator: It is the person who gives the idea of buying the product or service. Influencer: It is the person who reviews or influences the decision. Decider: It is the person who makes the buying decision: what to buy, how to buy, when to buy and where to buy. Buyer: It is the person who actually makes the purchase. User: It is the person who consumes or uses the product or service. 2.8 Buying Behavior Buying behavior is a process in which consumers decide and act accordingly to buy certain products for their use. There are certain aspects which we need to understand. Why do consumers buy what they buy? What are the key factors for influencing consumers to buy the products? What are the changing trends in the society? Consumer buying behavior refers to what consumers buy at a certain point of time which involves their decision making. So it is important for any firm to keenly analyze on consumer buying behaviors as it has a great impact on the firms marketing strategy. It also plays a key role in the success of the firm. It is important for any firm to create a marketing mix that satisfies the customers. 2.9 Types of Consumer Buying Behavior There are few types of buying behaviors based on the type of products which needs to be purchased. Complex buying behavior is where an individual seeks lot of information about a high value branded product before purchasing it. Habitual buying behavior is where the individual buys the product out of habit. Variety seeking buying behavior is where the individual likes to shop around and experiment different products. Consumer buying behavior is determined by level of involvement in the purchase decision (Renjith, June 2004). According to Mahatoo (1985), the nature of the decision process varies depending upon the product and the consumer. The marketers need to determine the kind of decision making behavior that is involved with the particular product in order to understand the behavior of the consumer. Howard (1989) classifies consumer buying decision into three broad categories: Routine Response Programmed Behavior- A consumer generally uses a routine response behavior while frequently buying the low cost goods or services. These goods and services can be called low involvement products as the consumer spends little time on decision making and purchases easily. The consumer is familiar with different brands in this product category, but usually sticks on to one brand. The consumer usually skips many steps in the decision process as he buys the product out of habit. Limited Decision Making Buying product occasionally. When you need to obtain information about an unfamiliar brand in a product category. Requires a moderate amount of time for information gathering as it is compared with various brands. Acquiring information about an unfamiliar product category is called as limited decision making. Examples: books, clothes and cosmetics. Extensive Decision Making Consumers usually spend much time on extensive decision making with high involvement when they purchase an unfamiliar expensive product. This is the most complex type of consumer decision making as the consumers need a great deal of information to compare it with its alternate brands. Examples: cars, computers. Complex buying behavior involves three steps: The consumer develops belief about the product. The consumer develops attitude about the product. The consumer makes a thoughtful choice. Consumers usually engage in complex buying behavior when they are highly involved in a purchase, which usually happens when the product is expensive, risky, and highly self expressive. Many products do not carry features unless the buyer does some research. The marketer of a high involvement product must understand consumers information- gathering and evaluation process. According to this the marketer needs to develop strategies which will assess the buyer in learning about the products attributes and their importance. The marketer also needs to differentiate the brand features, motivate store keepers, and use proper print media to describe the brand and the buyers interaction to influence the brand choice. Dissonance-Reducing buyer behaviour According to Herbert (1965), the consumer sometimes gets highly involved in a purchase but see little differences in brands. The high involvement is due to the fact that the purchase is expensive, infrequent and risky. For this type of purchase the consumer will shop around to learn more about the product but purchase it quickly responding to the primary factors like price or convenience. After the purchase, the consumer might experience dissonance by hearing favourable things about other brands or noticing certain disquieting features. Now the consumer will alert the informants who support his or her decisions. For example, here, the consumer acted first then acquired new beliefs and ended up with a set of attitudes. Marketing communication should supply beliefs and evaluations that help the customer feel good about the brand of his choice. Variety-Seeking Buying Behaviour Henry (1987) states that some buying situations are characterised by low involvement but significant brand differences. Usually consumers do lot of brand switching. Take for example, cookies. The consumer has some knowledge about cookies, chooses them without much evaluation and evaluates the product during consumption. But next time the consumer may reach for another brand according to his taste. Brand switching occurs for the sake of variety rather than dissatisfaction. 3.10 Buying Decision Process The consumers engage in a decision process to deal with the marketing environment and make purchases. The consumer goes through a series of logical stages to arrive at the decision when he faces a problem which could be resolved through a purchase. A typical buying process consists of five stages. (Micheal and Elnora, 2000). 2.10.1 Problem Recognition The purchase process starts where the buyer recognises a problem or need. The need maybe triggered by internal or external stimuli. Marketers need to identify the circumstances that trigger a particular need (Micheal, 2003). People have unsatisfied needs and wants that create tension or discomfort, which can be satisfied by acquiring and consuming goods and services. Hence, the process of deciding what to buy begins when there is a need and it can be satisfied through consumption. Mahatoo (1985), states that when the consumer becomes aware of a discrepancy between the existing state and a desired state, a need is aroused. The existing state is the total situation of a consumer, the current needs, attitudes, motives. The desired state is the situation after the kinds of changes the consumer wishes. Both these states are the functions of consumers motivation, personality and past experience of cultural and social influences. Evans and Burman (1984), defines a stimulus as a cure intended to motivate a person to act. It can be social, commercial or non commercial. Need recognition shows a persons readiness to act by becoming aware of a need but does not guarantee that the decision making process will continue. Kotler (2003), suggests that by gathering information from a number of consumers marketers can identify the most frequent stimuli that triggers an interest in a product category, thereby developing marketing strategies that would create a spark in consumers interest. 2.10.2 Information Search When a consumer needs to gain knowledge about a product or service, he or she would be aroused to search for more information in the product category. Consumer information sources fall under four groups: Personal sources: Family, friends, neighbours Commercial sources: Advertising, sales person, dealers, display boards Public sources: Mass media, consumer-rating organizations Experimental sources: Handling, examining, using the product. The relative amount and influences of these information sources vary with product category and consumer characteristics (Peter, Daniel and Nancy, 1986). Customer decisions are based on a combination of past experiences and marketing information. Past experience is considered as an internal source of information. Greater the past experience, lesser the external information the consumer is likely to seek to make a decision. Baker (2000), states that if there is a sufficiently high level of involvement with the problem, the consumers are likely to engage in a complex and extensive information search. If the involvement level is low, they are likely to use a very simple information search. Kotler (2003), states that by gathering information the consumer learns about competing brands and their features. There will be lot of brands available to the consumer in a product category, in which only a few brands the consumer would be aware of (awareness set). Among these brands, few brands will meet consumers initial buying criteria (consideration set). As the consumer gathers more information only a few brands would remain (choice set). All the brands in the choice set might be acceptable. 2.10.3 Evaluation of Alternatives There is no single evaluation process used by all customers or by one customer in all buying situations. The consumers view each product as a bundle of attributes with varying abilities of delivering the benefits needed to satisfy them. The attributes of interest to buyers vary by product. Consumers will pay most attention to attributes that deliver benefits (Mary, James and John, 1997). Once a choice set has been identified, the consumer evaluates them before making a decision. The evaluation involves establishing some criteria against which each alternative is compared. The criteria that consumers use in the evaluation results from their past experience and feelings towards various brands as well as the opinions of family, friends, etc. (Stanton, Etzel and Walker, 1994). The product related attributes such as quality, durability, price, design, etc. Influence the buying decision of a consumer. A way to narrow down the products in the choice set is to pick an attribute and then excl ude all products in the set that does not possess that attribute (Lamb and McDaniel, 1992). Thus the choice which possesses all the required product related attributes can be selected. 2.10.4 Purchase Decision From the evaluation process discussed about, consumer will reach their final purchase decision which is made up of five purchase sub decisions: Brand decision, Vendor decision, Quantity decision, Timing decision and Payment method decision (Joseph and Howard, 1987). After evaluation, the first thing in mind would be to purchase the product or not. If the decision is to buy, a series of related decisions must be made regarding the features, where and when to make the actual transaction, how to take delivery, a mode of payment and other issues. So a decision to purchase starts an entirely new series of decisions that may be time consuming and difficult. Selecting a source from which a purchase can be made is also a buying decision (Stanton, Etzel and Walker, 1994). A consumers decision to modify, postpone or avoid a purchase decision is heavily influenced by risk. The amount of risk varies with the extent of money at stake, the amount of attribute uncertainty and amount of self confide nce. Marketers must understand the factors that create a feeling of risk in the consumer, thereby providing information and support to reduce the risk (Kotler, 2003). 2.10.5 Post Purchase Behaviour Every customer after buying a product will experience either satisfaction or dissatisfaction. Hence the marketers job does not end when the product is bought; it must be monitored for post purchase satisfaction and post purchase actions. A very important stage of the consumers decision is the impact of current decisions on the future purchasing behaviour. Mahatoo (1985) says that three general outcomes are possible. They are: 2.10.5.1 Satisfaction Satisfaction occurs when a product performs according to expectations. The brand chosen has served to fulfil the customers needs and thus reinforces the response of purchasing the brand, which also means that beliefs and attributes about the brand are positively influenced and the likelihood of repurchase is increased. 2.10.5.2 Dissatisfaction Dissatisfaction occurs in the reverse situation, when the products performance is not up to the expectation it leads to negative belief and attributes about the brand. A dissatisfied customer is not likely to recommend the product to others. The results of satisfaction and dissatisfaction are recorded in long term memory and become inputs to the internal search of the firm. So the marketers must be careful in satisfying the needs and expectations of the customers. 2.10.5.3 Cognitive Dissonance: Cognitive dissonance occurs when the consumer experiences a feeling of doubt or psychological discomfort about the choice made. It is often felt right after the purchase when the consumer begins to have second thoughts about the product chosen. Dissonance is more likely to occur in complex decision making with high involvement purchases. Dissonance can come from a personal source from advertisement or from experience with the product. Post purchase evaluation is important to marketers because positive evaluation increases the probability of repeat purchases and brand loyalty. Negative or doubtful thoughts increase the probability that different alternatives will be considered next time when the need arises (Husted, Varble and Lowry, 1989). 2.11 Factors influencing the behaviour of buyers http://www.ac.wwu.edu/~market/380dir/cbinfluence.jpg Source: (http://blog.oneshotmarketing.com/2010/08/consumer-buying-behavior-the-laws-of-attraction/ accessed on 20/10/10 at 9.15pm) Consumer behaviour is affected by many uncontrollable factors. Culture is one of the factors that influence behaviour. Culture can be defined as our attitudes and beliefs. It is developed along with age in the society. For an individual growing up, a child is influenced by their parents, brothers and sisters. They learn about their religion and culture which helps them to develop opinions, attitudes and beliefs (Richard, 1976). These factors will influence a buying behaviour of the consumer, other factors like friends or people they look up may also influence their choices of purchasing a particular product. Culture is the most basic cause of a persons wants and behaviour.   Culture is learned from family, church, school, peers, colleagues. It reflects basic values, perceptions, wants, and behaviours. Cultural shifts create opportunities for new products or may otherwise influence consumer behaviour. Peoples social status plays an important role in the consumer buying behaviour. Social class distinctions allow companies to position their products to appeal to certain social classes. The easiest example is automobiles. Marketing for Mercedes Benz is completely different from the marketing campaign from Honda or Toyota because they target individuals from the upper class. Another powerful and easy factor that companies manipulate in their marketing efforts is the social factor. To be part of a group, or represent a certain lifestyle, you must have certain possessions. Personal and Psychological factors are very specific realms and the target market segment becomes even smaller. That means even less amount of people can use these products. This reflects in higher prices to account for the decrease in volume 2.12 Models of Consumer Behaviour The various models of consumer behaviour as per (Ramasamy and Namakumari, 1990) are stated as follows 2.12.1 The Economic Model According to the economic model of buyer behaviour, the buyer is a rational man and his buying decisions are totally governed by the concept of utility. If the customer has certain amount of purchasing power, a set of needs to be met and a set of products in a very rational manner with the intentions of maximising the utility or benefits. 2.12.2 The Learning Model According to the learning model, buying behaviour can be influenced by manipulating the drivers, stimuli and responses of the buyers. The model rests on mans ability at learning, forgetting and discriminating. 2.12.3 The Psychoanalytical Model According to this model the individual consumer has a complex set of deep stated motives that drive him towards certain buying decisions. The buyer has a private world with all his hidden fears, suppressed desires and totally subjective longings. His buying action can be influenced by appealing to these desires and longings. 2.12.4 The Sociological Model According to the sociological model, the individual buyer is influenced by society, by inmate groups as well as social classes. His buying decisions are not totally governed by utility, he has a desire to emulate, follow, and fit in with his immediate environment. Several of his buying decisions may be governed by societal compulsions. 2.12.5 The Nicosia Model Efforts have been made by marketing scholars to build buyer behaviour models from the marketing mans point of view. The Nicosia model and the Howard and Sheth model are two important models. Both of them belong to the category called the systems model where the human being is analysed as the system with stimuli as the input to the system and behaviour as the output of the system. The Nicosia model tries to establish the link between a firm and its customers, how the activities of the firm influences the consumer and results in the buying decision. The information from the firm influences the consumer towar

The World of Phoenicia :: World History

The World of Phoenicia Around the 12th century BC, the Greeks gave the coastal region of the eastern Mediterranean the name Phoenicia. This name was so widely accepted that even the Romans adopted it at a later date. Phoenicia was the land between the Orontes River and Mount Carmel. The land was characterized early as the homeland or origination of the surviving Syro-Canaanite civilization. This unique civilization survived the many threats from other cultures of the 12th century BC. The Syro-Canaan civilization produced many interesting objects. Such objects included institutions, handicrafts, and maritime trading. All of these flourished immensely in Phoenician in this period (CANE, 1321). Phoenicia was neither a nation nor a country. Instead, Phoenicia was simply a "conglomerate of city-states that was distinguished from adjacent areas by its habitual outreach into the Mediterranean world" (Freedman, 349). Phoenicia was also known for its preferred dealing and trading with the Greeks and Indo-Europeans. Although it dealt and traded mainly with the Greeks, Phoenicia maintained a unique culture with its own religious beliefs, language, preferred trading techniques, and political setup. With help from their unique ways, the Phoenicians eventually began to expand through the Mediterranean, Near East, and the Middle East (Freedman, 349). Religion for Phoenicia, like many other Semitic cultures, played a very important role in the Phoenician culture. In the 12th century BC, the Phoenicians strongly believed in paganism and worshipped many gods. The gods' names, however, were not always consistent. Phoenicians had their own religious text, their own forms of prayer, and even had sacrifice within their culture. Gifts were also used as offerings and the Phoenicians also had a personal structure within their beliefs. All of these things helped form and keep the Phoenician religion quite unique and peculiar as well. Literary and epigraphic texts are part of the written sources of information about Phoenician religion. Literary texts include many sources such as the Hebrew Bible, Greek texts by Christian, classical, and Hellenistic writers. Epigraphic texts included cuneiform texts in Akkadian language and inscriptions in Phoenician language. One can easily notice all the different sources in which the Phoenician religious texts came about. Hence, the Phoenicians were exposed to many groups and many beliefs in which they built their own religious beliefs. It must be noted, however, that any source other than texts written by Phoenicians can not be solely relied upon and are secondary (Freedman, 358).

Essay example --

Obama Administration proposed what is called Comprehensive Immigration Reform. It is composed of six sections aimed at fixing the current immigration system. It includes enhanced border enforcement, interior enforcement and the most controversial section; an amnesty program to legalize undocumented immigrants. In other words, it creates a pathway to citizenship for unauthorized immigrants that is fair and feasible. Many argue that even though Comprehensive Immigration Reform is good for America because it addresses important issues like creating a committee to adopt the number of visas available to changing economic times, preventing people from working without permits and creating programs aimed at helping immigrants adjust to life in America. Yet it rewards violators of current U.S. laws who entered the country illegally, and those who entered the country legally but overstayed their visas. Opponents of the Comprehensive Immigration Reform proposal claim that immigrants have a neg ative impact on the economy; overwhelming social services of many states, and posing a threat to American workers as a result of big corporations exploiting immigrants with low wages and poor working conditions. With the recent economic downturn and the severe recession that hit the U.S, many individuals blame immigrants for their economic misfortune and lack of employment. For both the opponents and proponents of the Comprehensive Immigration Reform Proposal, for the millions of the undocumented immigrants and their families, and lawmakers; immigration has become an emotional political issue. Despite the resistance of many, America should embrace comprehensive immigration reform. The current immigration system is separating families, and devastating w... ...e private sector to find new growth opportunities and create new jobs. Furthermore, America always has been, and always will be a country of immigrants. Despite that rich tradition, Congress has not updated the country’s immigration policies in three decades. However, Congress now has an opportunity to fix the immigration system and improve the economic well-being of all Americans. Failure to address the issue will have severe consequences for America’s future and well-being, and that is why how America reforms the immigration system will determine its future. The current immigration system is outdated, broken, and reveals that Comprehensive Immigration Reform is urgently needed, and is good for America’s workers and the economy. Despite the claims, complaints and the resistance of many, Americans should welcome, accept and support Comprehensive Immigration Reform.

Adam Smith the Father of Modern Economics Essay

The article, Adam Smith and the Invisible Hand by Helen Joyce, proved to be interesting reading. Although it was written about three years ago and the man himself lived more than 300 years ago, the man and his theories live on through the 21st century. Before I read the article, I had never heard of Adam Smith, but it appears his ideas have penetrated time. I started doing more research into the man and his theories. In order to understand his theories and how he thought about processes, one must understand his beginnings. Adam Smith was born in Scotland. He attended Glasgow University then Oxford University. It was his experience in this stay at Oxford that was the basis for the vital observations about universities found in The Wealth of Nations. He was selected as the Professor of Logic at Glasgow and later, Professor of Moral Philosophy. He lectured on spirituality, moral principles and political economy. His first book The Theory of Moral Sentiments established his status. He sought to understand what it was that led us to care about the welfare of others. With that book complete, he gave less attention to his theories of morals and more to political economy. Later, he made the decision to give up his university post by becoming a tutor to the Duke of Buccleuch. They traveled mainly in France, where Smith came to know many of the intellectual leaders of the country. He began a dissertation on economics. It was published as The Wealth of Nations, and on this work rests the ongoing acknowledgement of him as the father of economics. He had very provocative ideas in the book. It was a work that altered the world of economics. Many say it reformed the world itself. He asserts that wealth is steadily created by rising labor output through two key factors (1) the division of labor, encouraged by trade the â€Å"natural propensity to truck, barter and exchange† and also (2) the growth of capital, made possible by the natural inclination of people toward thriftiness. For example, Smith alleged that a system of natural liberty allowed the self-interest of the person to be attached for the good of society, through what he called the â€Å"division of labor and the accumulation of capital. He argued that the free market is an clever device which regulates itself through supply and demand. His purpose was pretty clear: not to advance the interests of any class, but to push the wealth of the entire country. Whatever a nation consumes must be either produced from its labor or purchased in trade. There is no other basis for spending or a standard of living. He assumed that, in fiscal life, the main inspiring force central to man’s actions was self-interest. He argued that, with the right institutional frame, men following their own self -interest would serve the general good. This framework did not call for wide government law. The best plan is to leave the fiscal method alone. This has come to be known as free enterprise. Largely through his book, these principles helped to guide the then rapidly increasing economic activity. And wealth, as he saw it, consisted of goods which all people could consume. This was a democratic; and for that time, radical principle that he adhered to with notable stability. He produced a document that he expected to be used in the conduct of governments. The book presents a persuasive argument for a new approach to economic policy. Smith offered future economists with the makeup of the discipline of economics. His vision of a competitive market balance following a path of growth to wealth and abundance defined the problems that economists have wrestled with ever since†¦ His purely scientific contribution has been vast, and in its basic structure his framework still remains the heart of modern economics. On one level, it is an attack on the opinions of his people written for its own time and directed against the existing policies of government. On another level, it is an optimistic thesis that deals with basic troubles of order in human society†¦ It is an enthralling mix of ideas. In the most radical age of Western culture, when the uproar of social and intellectual upheaval puzzled lesser men, Adam Smith gave the world order. He did not invent the market or economics. He taught the world about them. For nearly 75 years, his writings supplied most of what economists knew. If there are more people per the amount of GDP, the standard of living is lower. If there are fewer people, it is higher. The GDP per capita the measure of the wealth of the nation is the product of the amount of labor productivity of that nation. The available land or other natural resources is not a decisive factor. He provided the root details of what causes labor productivity to be high or low in a nation. The theme of the book is explaining how labor productivity is resolute by the extent of the division of labor the dividing of work into a much greater number of parts. When the market is very small, when the population density is sparse, it is impossible to achieve much in the way of a division of labor. The more people that could crowd into a place, the greater the amount of specialization among occupations and the greater the marginal productivity, rather than the lesser. There is still controversy about Adam Smith and his account on â€Å"the invisible hand. † Simply put the invisible hand is a notion based on the law of chance. Every person intends only his or her own gain, but though a set of policies that he referred to as the â€Å"system of natural liberty† the good of the nation would be the accidental result. His â€Å"invisible hand† is the new method of social life. He described â€Å"the invisible hand† in this way: Individuals naturally intend only their own gain, but unintentionally promote the general interest. He also suggests that ethics is based on â€Å"sentiment,† feelings of empathy between us and other people. He wrote consider how others would fairly judge their behavior before acting on matters that would involve conscience or moral judgment. The best course toward â€Å"wealth† and away from poverty and want is for a nation’s political rulers to allow for the unplanned result of self-interest, of private property rights, and of self-regulating rivalry under rules of free trade. As the economy globalizes, corporations flourish, and as societies agonize over which issues to settle according to the principles of right and wrong and which to settle according to economic principles. We see the tension between choosing to adhere to the ancient values of tradition, honor and command, or to the modern values of the business firm and the marketplace. The future global economy will tell if the invisible hand is a principle to rely on now and in the future. Though he passed away in 1790 his ideas have surely helped shape the way economists around the globe think, globally.